Accessible UX design
Accessible UX design makes interfaces usable for everyone, including people who rely on a keyboard or screen reader.
Background
Accessible design makes an interface work for people who have trouble seeing, hearing or using their hands. For many companies it is also a legal duty. Since 28 June 2025, the European Accessibility Act has applied in Germany to many consumer services, such as online shops. Public bodies follow BITV 2.0, the German rules for public sector sites.
The same design choices help everyone else too: reading a phone in bright sunlight, using it with one hand or working under time pressure.
The benchmark: WCAG 2.2
The Web Content Accessibility Guidelines (WCAG) set out four principles. Content must be perceivable, operable, understandable and robust. Your interface is designed to level AA.
Version 2.2 adds criteria for visible focus and for the size of touch targets. It also states that logging in must not depend on a cognitive test.
What we focus on in design
Strong contrast, with colour never the only signal
Full keyboard operation with a clearly visible focus indicator
Clear headings and navigation that works the same way on every page
Forms with visible labels and error messages that help people put things right
Animation that switches off through the reduced motion setting in the operating system
Approach
Accessibility is part of the plan from the first wireframe. Every component is designed with all its states. Developers also get a note of the roles and labels each one needs.
Before launch, we test with automated tools and by hand, including with the VoiceOver and NVDA screen readers. Automated tools catch only some of the issues. That is why we always check keyboard use, reading order and forms ourselves.
Outcome
Your interface meets the legal requirements and reaches more people. Accessibility sits in the design system from the start, so there is no costly retrofit later.
If you need it, we also write your accessibility statement. Public bodies need one under BITV 2.0, and many businesses need one under the European Accessibility Act.